ENTERPRISE MARKETING

B2B Marketing

Robokiller Enterprise

Objectives

  • Build and launch a go-to-market strategy for the launch of Robokiller Enterprise, an API-based solution designed to be easily integrated by developers into telecommunications infrastructure to identify and block spam calls and texts on provider networks.

  • Build and launch a go-to-market strategy for the launch of Robokiller for Teams, a self-service enterprise signup funnel designed to help

  • Build and execute strategic thought leadership and content strategy as the primary lead generation channel for both Robokiller Enterprise and Robokiller for Teams.

Key Results

  • Developed go-to-market strategies that achieved $250K Robokiller Enterprise ARR by year 2 of launch with $5M worth of deal revenue in the pipeline as of 2023.

  • Developed go-to-market strategies that achieved $100K Robokiller for Teams ARR by month 8 with $1M worth of deal revenue in pipeline as of 2023.

  • Developed the Robokiller Bi-Annual Phone Scam Report as a key lead generation magnet that achieved consistent inbound demand traction as well as significant industry recognition by the media, and government organizations such as the FTC and FCC.

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